Brands and innovations are critical to businesses that produce and sell consumer products. Things move quickly in this world: digital innovation constantly presents new opportunities for product development, customer communication, and sales. Our knowledge of consumer products means we act decisively and can work at pace when you need to protect your assets or take advantage of a commercial opportunity.
We can also help you deploy and develop the technology needed to stay one step ahead of competitors and mitigate legal risk. Our team includes professionals with pre-law experience in large-scale technology implementation, giving you the advantage of lawyers who understand the tech, not just the law.
“The advantage of lawyers who understand the tech, not just the law. ”
Our expertise includes:
- copyright
- designs
- intellectual property disputes
- licensing
- IT, including implementation, licensing, outsourcing, systems integration, services agreements, and cloud/SaaS computing
- plant breeders’ rights
- trademarks
- trade dress
- trade secrets
Key contacts
Related updates
New Cybersecurity Laws – Mandatory Reporting Obligations for Businesses
Late 2024, the Australian Government passed the Cybersecurity Act 2024, Australia’s first piece of standalone cybersecurity legislation. Part 3 of the Act, which imposes obligations on large companies to report cybersecurity incidents, took effect in May 2025. Here's what you need to know.
3 June 2025