Australian
Consumer Law

The ACCC is one of the most active and effective regulatory enforcement agencies in the world, making compliance with the Australian Consumer Law (ACL) critical. Our consumer product clients rely on CIE Legal to help keep them compliant and manage their risk.
CIE Legal ACL team

As you would expect from a firm focused on consumer products, we have market-leading expertise in all facets of the ACL. From advertising clearance (including in relation to misleading or deceptive conduct), consumer guarantees, unfair contract terms, and product safety, we’ve got it covered.

We aim to manage risks before they arise. We’ll work closely with you to translate the complexities of consumer laws into workable solutions that mitigate risk through behaviour and processes.

When things don’t go to plan, we’ll advise on consumer disputes, dealings with the ACCC, address enforcement actions, and advise on investigations. Through our market-leading consumer advocate programme, we can lead your response to customer complaints in compliance with the ACL: a CIE Legal colleague embedded within your team can manage all legally escalated customer complaints, appear at tribunals (where permitted) and reduce your customer complaint risk.

“We’ll work closely with you to translate the complexities of consumer laws into workable solutions. ”

Our expertise includes:

  • advertising and marketing (clearance and advice)
  • all aspects of consumer guarantees
  • assisting with ACCC investigations and enforcement action
  • customer complaints
  • independent expert appointments
  • misleading or deceptive conduct
  • product labelling
  • product safety (e.g advice on recalls and mandatory standards)
  • unfair contract terms

Key contacts

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